Lisa Tener shares her journey to becoming a writing coach and talks about her own experience of being an author.

Dorie Clark shares her experience publishing a book. She also talks about how to build an author platform, market your book, and leverage it to grow your business.

Brant Cooper talks about the similarities between writing a book and starting a business, how he tests his content, and how he writes his books.

From the Air Force to an MBA and then a PhD in Leadership, Dr. Tracey Jones has seen a lot, and written about what she’s learned in 10 books (and counting). In this episode she talks about her author journey to her latest book, SPARK: 5 Essentials to Ignite the Greatness Within.

Douglas Burdett isn’t an author, but he’s interviewed 274 of them. Douglas is the host of The Marketing Book Podcast, and in this episode we chat about the experiences he’s had and lessons he’s learned from talking to authors.

Les McKeown details his “secrets” to entrepreneurial success and how he created multiple bestselling books that have helped him grow his speaking and consulting career.

Michael Zipursky tells the story of how he began coaching consultants, which turned into production courses, which turned into his first book that helped him grow his business.

Suhein Beck talks about how she started her company and how publishing a book gave her a platform and legitimacy as a skincare expert.

John Meese says you do not need a college degree to start a business. You just need to understand a real problem. He shares how you can successfully start a business.

Paul Sokol is an expert on automated experience design and the author of Infusionsoft Cookbook: Over 88 Recipes For Effective Use of Infusionsoft To Mitigate Your CRM Needs, Marketing Automation, Conducting Online Business Optimally. This book is extremely niche, but it was an important step for Paul in terms of building his business, getting speaking gigs, and gaining new opportunities.

Christina Del Villar, a Silicon Valley marketing executive, wanted to write a book for a long time. Now she shares how and why she wrote her new book Sway.

Carol Roth talks about her book, her work as an author and why she wrote her first book, the bestselling The Entrepreneur Equation, and how she promotes her books in the media.

In this episode, John Kotter will share tips for new authors as well as touches on his experiences as a business professor

Miriam Schulman shares how you can earn money from creativity and shares some tips to help you with the book writing process.

Dr. Drew Ramsey talks about how having a co-author helped improve his first book’s readability, the importance of deadlines, and other tips to help you write a better book.

Michael Schein shares how you can use group psychology and hype to persuade people

Tobin Slaven talks about some of the creative marketing techniques he used to market his book.

Wendy Keller shares the numerous and important services that agents provide to an author, and what role they play in the publishing process.

Author John Warrillow tells the story of how he wrote his bestselling book Built to Sell.